Compensating for Your Entrepreneurial Style-or Lack of Style

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* Marketing: Compensating for Your Entrepreneurial Style-or Lack of Style
Posted Mar 20, 2004 - 12:27 AM
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Effective Selling Ever wonder how "normal" those normal people are who claim to make tons of money o­n the internet? Here's some tips o­n how you can tweak your business savvy to make up for your weaknesses.

by Glenn Beach

I recently took an entrepreneurial quiz which evaluated my
answers and informed me I would do best as a hired hand!
So why am I a successful home business owner? Because
I've learned to fill the holes in my entrepreneurial style, and
compensate for my deficiencies.

Let's start with a list of qualities that might benefit someone
working for him/herself:

1. Ability to see the big picture and plan accordingly;

2. Self-discipline;

3. Ability to use time wisely;

4. At minimum, a moderate drive to achieve;

5. Adaptability;

6. Autonomy;

7. Decisiveness;

8. A feeling of control over your own destiny;

9. Having (energy) drive and enterprise;

10. Motivation to grow;

11. Sense of intuition;

12. Ability to spot opportunities;

13. Perseverance;

14. Problem-solving abilities;

15. Risk-tolerance;

16. Self-confidence;

17. Social skills

As an example, let's look at John Doe. John has an
excellent nose for a good opportunity; he drives his wife
crazy with always turning everything into a new business
idea. He's not afraid to make a decision and take the risk.
He has a huge drive to achieve; he wants to be rich!
John is confident that he can accomplish everything he
sets out to do.

Then the reality of the rest of John sets in. He's not real
good in the follow-through; as a matter of fact, he starts
one business o­nly to come up with another, and yet
another, idea over and over. He writes up proposal after
proposal, and always stumbles over the concrete details,
such as turning goals and visions into action plans, and
projecting budgets. He starts and stops, never stopping
long enough to evaluate and plan ahead for the success
of the next venture.

John could benefit from postponing his next decision until
he hones his problem-solving skills a bit. He needs to
understand where he's gone wrong and plan for success
the next time. John also could put his vision for his work
and his life down o­n paper, and learn to use this vision to
help choose opportunities that are in sync with his
financial and career goals.

John is confusing working hard with getting ahead. He
needs to continually evaluate the tasks he is engaged
in to determine if he is, indeed, using his time wisely.

And lastly, John would learn a lot from finding a business
opportunity that would combine teamwork, successful
strategies and skill building to encourage him to apply
his abundant perseverance to o­nE business until he

John can look at this list and see how o­ne strength could
compensate for another weakness. If he wasn't very
decisive, he could be spared many a bad quick decision,
and strong problem solving skills could bring an eventual
understanding of the right path for HIM. What he lacked
in self-confidence could be made up for with social skills
that enabled him to work well with a mentor or a
knowledgeable team. Lack of enterprise or drive could
mean he isn't cut out for over-the-counter or door-to-door
retail sales. But he might shine in the backroom day-in-
day-out details of getting a job done, or in website-based

Oh yeah...and John could also listen to his wife, and just
give it all a rest at least o­ne day a week...

Glenn Beach is a self-employed sub-contractor and a home
business entrepreneur in Nova Scotia, Canada

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