Why Do People Get Involved in Network Marketing?

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* Why Do People Get Involved in Network Marketing?
Posted Apr 24, 2003 - 10:04 PM
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Multi Level  Marketing - The Truth Presents the reasons that motivate people to get involve in network marketing. Interest in gaining financial and personal freedom; Evolution of multilevel marketing; Attractiveness of unlimited earnings potential; Importance of salesperson's willingness to dedicate o­neself o­n preparation
WHY DO PEOPLE GET INVOLVED IN NETWORK MARKETING?


People get involved in network marketing to gain freedom--financial and personal freedom:
  • Freedom from work you don't like
  • Freedom from people or situations you don't like or want to change
  • Freedom to earn more money and create a better lifestyle
  • Freedom to pursue and achieve your goals (not be part of someone else's)
  • Freedom to make your dreams become a reality

Those are some pretty strong reasons.

Network marketing, or multilevel marketing (MLM) as it was called in the '60s and '70s, has evolved over the past 20 years because it appears to be the least expensive, lowest risk, fastest path to achieving the American Dream. It is at the core of the exploding "home-based business" segment of the economy. Why?

The attraction of network marketing

Here are five facts that can alter your life, and lifestyle forever:

Fact o­ne. You're in business for yourself. You're the boss. You control your destiny.

Fact two. You are at the top of your own organization. And always will be.

Fact three. You get help from others above you--because the more you (sell) earn, the more they earn.

Fact four The "playing field" is level. Anyone can win. Everyone has the same program, and the same product. Your success is dependent o­n, and is up to, you.

And here's the best part ...

Fact five. Your earnings potential is unlimited--or should I say, o­nly limited by you.

To whom does network marketing appeal?

  • People who are dissatisfied with their present job or situation
  • People who want more or better than they've got right now
  • People who want the American Dream, but don't know how (or haven't made a plan) to achieve it
  • People who are already successful and want more

The good part about network marketing: It's easy and inexpensive to get involved, so it's easy to get started.

The bad part about network marketing: It's easy and inexpensive to get involved, so it's easy to quit.

Why do so many people get involved and so few succeed?

Good question. It's not the company. If the company is good, it will make it with or without you. It's not the products. The products are the end result of buying the message.

The secret to success in network marketing is you--the messenger--and your willingness to dedicate yourself to and focus o­n preparation--your willingness to become a salesperson who believes in your own ability to succeed. Everyone wants success, but very few are willing to do what it takes to be successful.

Network marketing enthusiasts are pumped up when they sign up, but are not prepared when they get involved, and, worse, won't discipline themselves to prepare and train to win. They encounter a few early rejections, get told by their friends, relatives, and assorted other jealous people that they're nuts, get discouraged, and quit.

Most quit too soon. Most quit before they have a chance to really get involved. They want to eat the cake, but are unwilling to grind the flour. The wisdom, "you o­nly fail when you quit," accounts for 80 percent of the failures in network marketing--they just give up.

I've been studying (and involved with) network marketing since 1972. I've seen lots of success and failure. Everyone wants the American Dream--few are willing to do what it takes to get there.

The best way I've found to become what you dream about is so simple that most people overlook it. I'd be happy to share my findings--all you have to do is ask (email) me.


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